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Dental Marketing and
Social Media Fundamentals
2020 Update

Friday, Feb 21st 2020 | 8:30 AM – 4:30 PM EST
U of T Conference Centre, Toronto, ON

Registration opens

-21days -8hours -21minutes -32seconds

BACK BY POPULAR DEMAND

WHAT THEY DON’T TEACH YOU
IN DENTAL SCHOOL

Booking patients have changed. Back 10 to 20 years ago you just needed to do a good job to attract patients. Then you had to get a good location, then a website, and then big signage. But now in the connected fast pace digital stage, the competition is fierce. The dentists with the edge in marketing technology will attract most of the patients.
“The clinics that utilize new marketing techniques will control the new patient flow.”

The good news is that good quality work, friendliness, and patient care is still the most important qualities patients look for. The difference is that you just need to learn how to use digital marketing technology to communicate these qualities. Once you understand the fundamental marketing principles it will be easy for you to take advantage of current technology as

RESERVE YOUR SEAT

$799 – LIMITED SEATS AVAILABLE

OBJECTIVES

This Learning Opportunity is by far the best investment you will make for your dental clinic.

1. Don’t be handicap by salespeople or marketing companies – understand the fundamental of how to book new patients.
2. How reviews and reputation management are changing dental marketing
3. The one critical factor in getting patients to book.
4. How you are losing up to 70% of your new patients and why they are booking with the dentist next door.
5. Understand exactly why your marketing is not working.
6. The technology edge – clinics booking 50 to 100+ new monthly patients.
7. Stop wasting your time and money on outdated dental marketing methods – learn how innovative dentists are using social media to keep their operatories fully booked.

WHO IS THIS COURSE FOR

Calling all Dentists, Office Managers, and Marketing Managers!
If your answer is yes to any of these scenarios, then this course is definitely for you.

Are you part of an established dental clinic that needs a tried and tested system to increase new patients?

Do you wish to get more patients online due to its lower cost and the old methods simply don’t work anymore?

Are you overwhelmed with marketing tasks and want to do things faster and more efficiently?

Did you just start a clinic or took over one and need to increase patients fast?

Are you doing digital marketing but you are not quite sure if your strategy is working?

Did you hire a company to manage your online marketing but not getting the results you want?

Reserve Your Seats Now!

$799 – Limited Seats Available

DENTAL MARKETING SPECIALIST

Sharky Liu is the founder of DentistFind, a result-driven dental marketing platform and marketing service that applies an analytical and data-based approach to increase new patient acquisition for dental practices. DentistFind manages a portfolio of over 30 dental practices and has successfully increased the number of new patients booked in each practice by at least 40%.

Previously, Sharky was the founder of a luxury fashion brand that was sold in 50 ultra-high-end retailers like Hold Renfrew, across Canada, USA, and the UK. During this time, he gained valuable marketing expertise from landing multiple celebrity endorsements such as Chris Bosh, The Guess Who, and more, features in top fashion publications like Cosmopolitan, LouLou as well as product placements on national television and movies including CTV, Slice, and CP24. In 2016, he founded the sold-out Dental Marketing Conference, an annual conference featuring the leaders in the dental marketing sector.

In 2016, Sharky Liu created the Dental Marketing & Social Media Fundamentals course for the Faculty of Dentistry at the University of Toronto.

COURSE BREAKDOWN

MODULE 1 |

Patient Motivation Model – Why and How Patients Book

Learn how to satisfy the 5 factors patients require before making a booking.

MODULE 2 |

Reviews and Reputation Management

The digital era of trust – how to utilize and navigate reviews to attract new patients.

MODULE 3 |

Art and Science of Dental Marketing

Why you are losing up to 70% of new patients. Reverse this trend by identifying broken links in the five links to new patient success.

MODULE 4 |

The Dental Marketing Framework

Build an overall economic framework for maximizing new patients and minimizing acquisition cost.

MODULE 5 |

Research-Based Online Marketing and Social Media

Real-life case studies and techniques from dental clinics utilizing online marketing and social media.

MODULE 6 |

New Technology of Dental Marketing

Systems and tools to attract more patients
How to easily automate the Track Analysing and Optimizing all your dental marketing.

TUITION PACKAGE


Dental Marketing Course – 12 Modules (Start in June 2020)
Worth $899

Full Day Seminar at University of Toronto Faculty of Dentistry
Worth $530

Dental Marketing Basic & Social Media Video
Worth $199

Dental Marketing E-book
Worth $99

Dental Marketing Workbook
Worth $49

30-Point Website Optimization Website Evaluation
Worth $399

PRICING

PACKAGE 1

$1,500

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Package Feature 4

Package Feature 5

PACKAGE 2

$2,000

Package Feature 1

Package Feature 2

Package Feature 3

Package Feature 4

Package Feature 5

PACKAGE 3

$2,750

Package Feature 1

Package Feature 2

Package Feature 3

Package Feature 4

Package Feature 5

Dental Marketing and
Social Media Fundamentals
2020 Update

Friday, Feb 21st 2020 | 8:30 AM – 4:30 PM EST
U of T Conference Centre, Toronto, ON

RESERVE YOUR SEAT

$799 – LIMITED SEATS AVAILABLE

Apply these techniques within 365 days and double your new patient booking or 100% Money back.

For registration and questions, please contact:

Sianne Franco
[email protected]
49 Colborne St Lower Level, Toronto, ON M5E 1C6
1(888) 784-7878 Ext 814

Kelly Geddes
cde.dentistry.utoronto.ca
123 Edward St. Suite 502 Toronto, ON M5G 1E2
1(416) 864 8102